You can scale your business by exploiting new marketing methods. One of the most efficient channels is opening an Instagram account for your brand. Statistics indicate that there more than 25 million business profiles on Instagram. But, to stand out, you have to be more than average. These tips will come in handy;
Use Influencer Marketing
Sure, you can post on a regular basis, but you will create more impact with your content if you sponsor it. You will start by writing down a list of large brands in your niche. If you’re into beauty products, for instance, you will want to collect large accounts of beauty bloggers. Consider a profile with anywhere between 20k to 200k followers.
Get in touch with the owner of the account and ask how much they charge for a sponsored post. If the cost is within your budget estimates, consider sending them your product for a review and post. Make sure that the review doesn’t look like advisement to get more engagement. Of course, the more response your product gets, the better.
Invest in Bought Followers
Make no mistake about it; you still need to have followers even with the best content. For starters, you’re likely to grow your following if you have a significant crowd on your side already. In other words, people like to follow people, and the sooner you build your audience, the better.
Now, attracting as little as one hundred followers takes a lot of work. But, you can increase your numbers by buying followers. The idea is to have a following large enough to trigger natural growth. Visit fredharrington.com to learn more about how you can buy real Instagram followers and the services to use. The only thing to keep in mind here is that you have to purchase your following in moderation to avoid getting banned.
The Bottom Line
There are over one billion active users on Instagram every month. That’s a vast market that you should take advantage of to give your brand the exposure it needs. Don’t forget to use Instagram stories to tell more about your brand and what it is all about. Learn to maximize geotags to make your stories more discoverable. You can, for example, tag the locality where you took the photo or video. Besides, geotags offer the chance for you to engage with your prospective customers who are close to your location.