Category Archives: Internet Marketing

What you Need to Know about IGTV

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IGTV is here, and the sooner you learn about it, the better. For starters, this is a feature that allows you to share and view videos. It uses the same format as Instagram stories, only that you can upload content that is up to one hour long. With that in mind, here is a rundown of a few things that will help you make the most out of the new service.

Show Exclusive Content

Of course, you want your viewers to keep coming back for more content. So, you should try to be a little bit different – give them something new.  Be creative with your ideas to provide something exciting for your audience.  The long and short of it is that your videos have to be compelling to attract as many views as possible.

Create a Series of Videos

By now, you must have heard of scheduling. And if you haven’t, this a function that enables you to post content at pre-determined times even without logging into your account. Therefore, it makes perfect sense to create a series of videos to upload for say one week. Remember that you need to focus on other growth strategies and scheduling enables you to have more time.

Share the Latest News

Your audience wants to see something fresh. Sure you can upload informational videos from time to time, but you are better off with something engaging and authentic. News posts are an effective strategy to enable you to get the engagement that will propel your brand’s presence. The only thing that you need to do is to make sure that your content is factual.

…Don’t Forget to Grow your Audience

Even with the coming of IGTV, it is essential to keep building your audience. Remember that you need to have an audience to share your videos e with. On that note, visit https://trustadvisor.io/socialsteeze-reviews/  to read reviews about an Instagram growth known as SocialSteeze. Also, make sure that you check out their packages and what each entails.

The Bottom Line

Videos continue to become popular, and it is not surprising that Instagram has embraced them.  Develop tact to come up with your video material. In other words, take time to ensure that your videos add value to your content and educate followers. The last thing that you want is to upload videos, and no one watches them.

How To Create An Attractive Instagram Profile

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How To Create An Attractive Instagram Profile

Instagram is one of the easiest social media profile to register and operate as you do not need any special training. It even gets better because you can sign up using Facebook which saves you time because you do not feed lots of information. However, creating a profile and cutting an edge in marketing are two different things. The appearance of your profile determines the level of engagement and the kind of people that you attract. Every bit of your profile is important if you want to stand out from the rest. The following are simple tips on how to make an attractive profile

Choose a good profile picture

Even though people cannot click on your profile picture, you should ensure that it is clear and has all the details. The choice of the profile picture will depend on your personal taste and type of business you operate. A good profile picture should always be evergreen. This means that you should use your most recent picture to show where your business is. A summer photo during the winter season will seem outdated. You can also use your logo or its derivative as your profile picture. Ensure that you check the dimensions to avoid cutting off some important details.

Craft a good bio

The bio section is what introduces you to the outside world. Someone can know who you are by simply scanning through this section. It is also the only place you can place clickable links towards your other profiles, websites, and pages. The ideal bio should be concise but with all the details that Instagram users need. You can also include a Call-to-Action and encourage people to interact and engage in your posts. Be creative and use emoji to separate keywords on this section. Remember to highlight your skills and talents as well.

Take advantage of automation

For your efforts to pay off, you may need help once in a while to avoid overwhelming yourself with work. High engagement attracts people and you can boost it on your posts as well. Automating some of the functions such as commenting, searching for followers and likes is all you need to keep your profile active. Instagress was one of the most famous automation services before it shut down. You do not have to worry because Jonathon Spire has reviewed some of the best Instagress alternatives that you can use to grow your account.